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Does Reciprocal Linking Hurt SEO?

Reciprocal linking infographic

What is Reciprocal Linking? You scratch my back and I will scratch your back. Reciprocal linking happens when links are exchanged between two website owners. In other words, when you create content for your own website or write guest posts on other websites’ blogs, you receive links from other websites in exchange for referring to … Read more

How to Write Website Content that Sells.

blog on word map.

Captivate your audience. It can be very difficult to captivate readers with engaging website material. The majority of website visitors won’t stay on a page for more than a few seconds before moving on. The secret to overcoming these odds is effective website writing. Web-optimized content that is well-written gets to the top of search results … Read more

How to Boost Website Clicks and Conversions

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Clicks and Conversion Rates. Less than 25% of website owners feel happy with their conversion rates. I have seen people mention conversion rates from 0.1% up to 2% and more. And your conversion rates will change depending on if you are targeting organic traffic or paid traffic via advertising. PPC or pay per click will … Read more

Is Neuromarketing Good for Affiliate Marketing?

Blue neon colored brain

What is Neuromarketing? Consumer neuroscience, often known as neuromarketing, is a branch of marketing that uses methods from the behavioral, psychological, and neurological sciences to enhance consumer communications and marketing strategies. Understanding how consumers make decisions is the primary objective of neuro-marketers in order to develop attractive products and marketing strategies that maximize customer satisfaction. … Read more

Tips to Writing Great Website Content

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Website Content Failure. A review by MIT Sloan Management Review recently put a website failure rate of 97% for user experience. So only 3 % of websites received a passing score. That is frightening, as a businessperson, in itself. The problems involved text legibility and the use of space for natural flows of information about … Read more